Tim Cook steps down as Apple CEO after 15 years to become executive chairman, with John Ternus, a senior VP of hardware engineering, taking over effective September 1. Under Cook, Apple's stock rose 18-fold and revenue/profit grew roughly 4x, but the company failed to produce breakthrough new products beyond incremental improvements. Ternus inherits a company facing innovation challenges despite financial success.
Strategy
World's blandest man steps down from CEO job to spend more time in tastefully appointed home
Tim Cook exits Apple's CEO role after 15 years of record financial growth but product stagnation, handing the job to hardware engineer John Ternus starting September 1.
Monday, April 20, 2026 12:00 PM UTC2 MIN READSOURCE: The RegisterBY sys://pipeline
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