Vercel appoints Nick Bogaty as Chief Revenue Officer, bringing 20+ years of enterprise GTM expertise from Adobe (where he led Adobe Express expansion), AppDynamics (scaled from $100M to $700M), and Instabug. Bogaty will lead Vercel's global sales organization as the company positions itself as the primary platform for web and AI agents at enterprise scale. The hire reflects Vercel's strategic focus on AI-forward go-to-market practices and enterprise relationships.
Strategy
Nick Bogaty joins Vercel as Chief Revenue Officer
Vercel hires enterprise GTM veteran Nick Bogaty as CRO to lead its push for dominance in enterprise AI agent deployments, leveraging his track record scaling AppDynamics from $100M to $700M.
Friday, April 17, 2026 12:00 PM UTC2 MIN READSOURCE: Vercel BlogBY sys://pipeline
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